Revenue Marketing 101: Get Out of The Office and Spend Time With Sales
Reblogged from Marketing in A Brave New World: In my previous post "Think Your Marketing Doesn't Need to Show ROI? Here's Why You're Wrong" I discussed the importance of revenue marketing which aims...
View ArticleHow the web is changing our identity
How the web is changing our identity Fascinating report from the dept for Business. Worth reading exec summary if not whole report. “How will changes in the next ten years affect notions of identity in...
View ArticleHow the PR industry of yesteryear compares with today (infographic)
This is so true and can safely say I’ve pretty much experienced all of it: Great infographics: digital PR, marketing and SEO / How the PR industry of yesteryear compares with today (infographic)...
View ArticleImport-ant News for Google Reader Users
Reblogged from WordPress.com News: The big news on the internet the last couple of days has been that seminal RSS reader Google Reader will be shutting down on July 1, 2013. Google Reader had lots of...
View ArticleWhat Hemingway Can Teach You About Web Writing
Reblogged from 101 Books: William Faulkner once said, “ has never been known to use a word that might send a reader to the dictionary.” Hemingway responded: "Poor Faulkner. Does he really think big...
View ArticleWhat the PC Industry of Tomorrow Looks Like
Reblogged from Tech: We are, without question, an industry in transition. The 500-pound gorillas who once dominated the technology industry are undergoing major transitions and experiencing new types...
View ArticleIs the White Paper Dead?
Reblogged from Eric Lundbohm's Blog: Just a few years ago, the white paper, a 6-to-8 page document detailing a trend, issue or growing industry concern, was the backbone of what we’ve come to call...
View ArticleTelemarketing - living with rejection!
Reblogged from The Great Guns Marketing Blog: Mick Spain, Commercial Director at Great Guns Marketing, shares a few techniques that will help you deal with rejection. When doing the telemarketing job,...
View Article10 interesting digital marketing statistics we’ve seen this week | Econsultancy
10 interesting digital marketing statistics we’ve seen this week | Econsultancy. Interesting to see that G+ is the second most popular social site given it’s still quite restrictive to share to and...
View ArticleGoogle Engineer Requests a Monorail at Work, Sort of Gets His Wish
Reblogged from Tech: When Paul Cowan, an engineer at Google Australia, began noticing his company beginning to sprawl from building to building, he jokingly submitted a ticket to the building...
View ArticleThe Powerful Impact of Content Marketing & Social Sharing [#Infographic]
Research shows that B2B buyers are sharing more content, over more social channels, than ever before. Here’s a look at what types of content buyers share, where they share it and why B2B marketers...
View ArticleHow and why we contact brands and what are our pet hates: a customer service...
How and why we contact brands and what are our pet hates: a customer service infographic | Mitel Live The ever-increasing number of communication channels that consumers have at their fingertips is...
View ArticleUser Burnout Could Threaten Twitter's Prosperity
Reblogged from Tech: LOS ANGELES (AP) -- They loved it. Now they hate it. A growing number of celebrities, athletes and self-promoters are burnt out and signing off of Twitter. Many have gotten...
View ArticleFive contact centre trends driven by people and technology
Five contact centre trends driven by people and technology It’s not just technology that is changing the way contact centres operate. There are some significant shifts taking place right now that are...
View ArticleJapanese Management Lingo
Been in quite a few meetings recently where traditional ‘cliche’ business lingo has been removed and replaced with what I’d argue are more compelling and meaningful phrases from the book of Japanese...
View ArticleWhat will be the real impact of the human cloud?
When discussing the rise of the cloud and the migration of business processes to cloud services, it’s all too easy to concentrate on the technical implications and only think briefly about the...
View ArticleBicycles in Utrecht
This is a photo I took on a recent trip to Utrecht. It’s a University City and whilst The Netherlands are renown for their use of bicycles given the very flat terrain, I was shocked to see thousands...
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